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THIS WEEK IN THE SPOTLIGHT

The Spotlight team are a results driven group of seasoned professionals who work tirelessly to achieve our clients’ objectives through the application of premium marketing, public relations, social media and more. We invite you to check back here each week to view the results of our dedicated efforts, and to learn how our clients benefited.

WEEK OF MARCH 21, 2022 • Each week the Spotlight team proves that our commitment to our clients is our top priority! This week we celebrated the media attention for our clients, functional medicine pioneer Elroy Vojdani, MD, IFMCP, board-certified facial plastic surgeon Dr. Kimberly Lee and founder of Total Glow, Terrie Absher. Dr. Vojdani was featured in Latinista Magazine placing him in front of more than 31.7 million online readers. The Spotlight PR team secured Terrie’s expertise on facials for AEdit, and Dr. Lee was featured on NewBeauty placing her in front of 472K readers.

WEEK OF MARCH 7, 2022 • The Spotlight team works doggedly to ensure our clients steal the spotlight each week! We celebrated the media attention for our clients, board-certified plastic & reconstructive surgeon Dr. Steven Williams, licensed medical aesthetician and founder of Total Glow Terrie Absher. Dr. Williams was featured in both Insider and RealSelf, placing him in front of more than 46.2 million readers combined. The Spotlight PR team secured Terrie’s expertise on Qigong for WellSpa 360 Magazine’s February 2022 issue, reaching more than 50,000 online viewers and 3,000 print readers. Our team was also present at MTF Biologics’ – makers of Renuva – National Sales Meeting presenting the strides made in PR, social media, reputation management, marketing to reveal the launch of the brand’s website.

THIS WEEK IN THE SPOTLIGHT: FEB 21, 2022

WEEK OF FEBRUARY 21, 2022 • Spotlight’s clients were shining brighter than ever thanks to our PR team’s efforts. We celebrated the media attention for our clients: board-certified plastic & reconstructive surgeon Dr. Steven Williams, functional medicine pioneer and key opinion leader Elroy Vojdani, MD, IFMCP, and licensed medical aesthetician and founder of Total Glow, Terrie Absher. The Spotlight PR team secured a television segment for Dr. Elroy Vojdani on Good Day Philadelphia, placing him in front of more than 20,000 viewers and 2.4 million unique visitors. Terrie’s expertise on collagen for Sunday Edit placed Total Glow in front of more than 225,000 readers. Meanwhile, Dr. Williams was featured in EURweb, AEdit, and Authority Magazine placing him in front of more than 170.9 million readers combined.

THIS WEEK IN THE SPOTLIGHT: FEB 14, 2022

WEEK OF FEBRUARY 14, 2022 • Love is in the air, not just on Valentine’s Day, but for our Spotlight clients! We secured placements for board-certified plastic & reconstructive surgeon Dr. Steven Williams, skincare line Amethyst Skincare, functional medicine pioneer and key opinion leader Elroy Vojdani, MD, IFMCP, board-certified facial & reconstructive surgeon Dr. Kimberly Lee, and licensed medical aesthetician and founder of Total Glow, Terrie Absher. Dr. Vojdani’s new book and Amethyst were both featured on Splash Magazine’s Valentine’s Day gift guide. Terrie’s expertise on facial massagers on WWD placed Total Glow in front of more than 2.2 million readers. Meanwhile, Dr. Williams was featured on Byrdie placing him in front of more than 24.7 million readers.

THIS WEEK IN THE SPOTLIGHT: JAN 31, 2022

WEEK OF JANUARY 31, 2022 • Thanks to our Spotlight team’s unwavering efforts, our clients spent another week glowing in the spotlight! We secured placements for board-certified cosmetic & reconstructive surgeon Dr. Steven Williams,, board-certified facial & reconstructive surgeon Dr. Kimberly Lee and licensed medical aesthetician, and founder of Total Glow, Terrie Absher. Dr. Williams was featured in Allure Magazine’s February 2022 print issue. Dr. Lee was featured in Los Angeles Business Journal’s “Top Doctors” section. Meanwhile, Terrie’s skincare expertise on body masking was featured on Allure.com placing Total Glow in front of more than 10.5 million readers.

THIS WEEK IN THE SPOTLIGHT: JAN 17, 2022

WEEK OF JANUARY 17, 2022 • We continually strive to place our clients in top-tier beauty and health publications, and broadcast-related segments. This week our team helped shine the spotlight on skincare expert and founder of Total Glow Terrie Absher and board-certified facial plastic surgeon Dr. Kimberly Lee. Our PR team landed a lengthy profile, for beauty and skincare expert Terrie Absher, in Haute Living San Francisco Magazine. This digital and print feature placed her in front of more than 50,000 online viewers and 35,000 print readers. Last but not least, Spotlight Group Agency secured a placement for board-certified plastic surgeon Dr. Kimberly Lee on The Zoe Report, placing her in front of more than 5.4 million online readers, to share her unique rhinoplasty surgical techniques. Dr. Lee was also featured in New Beauty Magazine, to touch on signs of a good eyelift, placing her in front of more than 556.2K viewers.

WEEK OF JANUARY 3, 2022 • The Spotlight PR team’s hard work paid off yet again for our clients this week, including press mentions for functional medicine pioneer Elroy Vojdani, MD, IFMCP, as well as skincare expert, and founder of Total Glow, Terrie Absher, to jumpstart the New Year. In addition to our marketing team’s efforts to launch Dr. Vojdani’s new book, When Food Bites Back, on Amazon, our PR team landed a lengthy profile for him on Medium’s Authority Magazine, placing him in front of 175.2 million online viewers to highlight his career. Wrapping up Spotlight’s success this week, our team secured two placements for beauty and skincare expert Terrie Absher on HuffPost and in Silicon Valley Magazine. Sharing her self-care rituals with Huffington Post’s readers, the article not only placed Terrie in front of more than 63.9 million online viewers but was also picked up by Yahoo!, placing her in front of an additional 3.5 billion online readers. Due to our outreach to local media outlets, Silicon Valley Magazine featured Terrie and Total Glow’s exotic facial in their December 2021/January 2022 issue, reaching more than 50,000 online viewers and 30,000 print readers.

THIS WEEK IN THE SPOTLIGHT: DEC 13, 2021

WEEK OF DECEMBER 13, 2021 • This week we celebrated the media attention of our clients, board-certified facial plastic surgeon Dr. Kimberly Lee, functional medicine pioneer Elroy Vojdani, MD, IFMCP. Starting with Dr. Lee, our PR team secured a lengthy profile for Dr. Lee in Voyage LA, placing her in front of more than 300,000 online readers. With the gift-giving season fast approaching, the Spotlight PR team secured a placement for Dr. Vojdani’s new book, When Food Bites Back, in Media News Blast’s 2021 Holiday Gift Guide – placing him in front of more than 8,000 online and social viewers. The Spotlight marketing team has been steadfast this past week ensuring our clients continue to meet marketing objectives as we head into the holidays! We are not only working closely with digital artist Kevin Cease on an anatomical illustration and video project for our client Renuva but also Total Glow’s PR & Marketing teams worked closely to help maximize a recent photoshoot to ensure that images captured can also be used to support PR efforts, in addition to the imagery being captured for a new website.

THIS WEEK IN THE SPOTLIGHT: OCT 11-25, 2021

WEEK OF OCTOBER 25, 2021 • Thanks to our Spotlight team’s unwavering efforts, our clients spent another week basking in the warmth of the spotlight! Securing online placements for Board-Certified Facial & Reconstructive Plastic Surgeon, Dr. Kimberly Lee, Renuva, licensed medical aesthetician and founder of Total Glow, Terrie Absher Kochman. Renuva was featured in an InStyle article placing the treatment in front of more than 9 million readers. While Terrie's skincare expertise was featured on Today online placing Total Glow in front of more than 19 million readers. Finally, we are proud that Dr. Lee was featured in Authority Magazine, placing him in front of more than 165 million readers respectively.

THIS WEEK IN THE SPOTLIGHT: SEP 27, 2021

WEEK OF SEPTEMBER 27, 2021 • This week we celebrated the media attention we garnered for our clients, plastic surgeon Dr. Steven Williams, functional medicine pioneer and gut-brain expert Elroy Vojdani, MD, IFMCP, and neurologist Dr. Ben Emanuel. Working with the Venezuelan outlet, El Pitazo, our PR team secured a lengthy feature for Dr. Steven Williams, placing him in front of nearly a million online readers. Our PR efforts continued in the week, with a television segment for Dr. Elroy Vojdani on Los Angeles’ KTLA 5 Morning News. This segment placed his expertise on autoimmune disorders in front of more than 173,000 viewers across several Southern Californian markets, and was also shared to KTLA's website, placing him in front of an additional 7.69 million online viewers. The success didn't stop there, as the Spotlight PR team also secured a feature for neurologist Dr. Ben Emanuel on VeryWellMind, placing him in front of more than 15 million readers. In addition to our PR efforts, the Spotlight marketing team developed and launched a microsite for Dr. Vojdani this week. The site, drelroy.com, highlights Dr. Vojdani’s upcoming book, "When Food Bites Back," as well as his executive medicine program.

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