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THIS WEEK IN THE SPOTLIGHT

The Spotlight team are a results driven group of seasoned professionals who work tirelessly to achieve our clients’ objectives through the application of premium marketing, public relations, social media and more. We invite you to check back here each week to view the results of our dedicated efforts, and to learn how our clients benefited.

WEEK OF AUGUST 5, 2024 • Thanks to our team’s concerted efforts, our clients spent another week basking in the Spotlight! The Spotlight PR team was responsible for getting clients: Renuva (a groundbreaking medical aesthetic treatment) and board-certified plastic & reconstructive surgeon, Dr. Steven Williams, in Essence magazine - placing them in front of more than 3 million readers. Renuva was also featured in The Seattle Times - placing the innovative treatment in front of more than 5.7 million online readers and 204,000 print readers. Meanwhile, Trimly (a personalized weight-loss treatment co-founded by celebrity OB-GYN Dr. Thaïs Aliabadi) was featured in Parade magazine and Fox News - placing the brand in front of more than a combined 75.5 million online readers. And to wrap up the week, the Spotlight marketing team is working with Renuva to execute a training in San Diego.

THIS WEEK IN THE SPOTLIGHT: JUL 22, 2024

WEEK OF JULY 22, 2024 • Spotlight’s clients were shining brighter than ever this week, thanks to our team’s steadfast PR efforts. Our team was instrumental in getting Trimly (a personalized weight-loss treatment by celebrity OB-GYN, Dr. Thaïs Aliabadi), featured on Parade magazine and Everyday Health’s Lose It! app, placing the brand in front of more than a combined 176.5 million online readers. Our client, board-certified plastic & reconstructive surgeon Dr. Steven Williams, was featured in Los Angeles Times, placing him in front of more than 34 million online readers. Additionally, board-certified facial plastic & reconstructive surgeon, Dr. Kimberly Lee, was featured in Glamour, placing her in front of more than 9.6 million online readers.

WEEK OF JULY 8, 2024 • The Spotlight team was in full swing this week, working to help our clients achieve their objectives. This week, we helped Trimly, (a personalized weight-loss treatment by celebrity OB-GYN Dr. Thaïs Aliabadi), get a feature on Verywell Health, placing the brand in front of more than 25.6 million online readers, where Yahoo! Life picked up the article for an additional 433 million online readers. The Spotlight team also helped our client, board-certified plastic & reconstructive surgeon Dr. Steven Williams, secure features in British GQ, NewBeauty, and The Zoe Report, placing him in front of more than 8.5 million online readers combined. To wrap up the week, the Spotlight marketing team is currently rebranding a medical aesthetic practice.

WEEK OF JULY 1, 2024 • Spotlight’s clients were shining brighter than ever this week, thanks to our team’s devoted PR efforts. Recently, we secured media placements for our clients: board-certified facial plastic & reconstructive surgeon, Dr. Kimberly Lee and board-certified plastic & reconstructive surgeon, Dr. Steven Williams. Dr. Lee was featured in Robb Report, placing her in front of more than 3.4 million online readers, while Dr. Williams was featured in Bloomberg, Allure, and NewBeauty, placing him in front of more than a combined 39.5 million online readers.

THIS WEEK IN THE SPOTLIGHT: JUN 10, 2024

WEEK OF JUNE 10, 2024 • Thanks to our team’s collaborative efforts, our clients spent another week shining bright! We secured recent media placements for our clients, board-certified facial plastic & reconstructive surgeon Dr. Kimberly Lee and double board-certified breast reconstructive microsurgeon Dr. Dhivya Srinivasa. Dr. Srinivasa was featured in Realself, placing her in front of more than 2.8 million online readers. Dr. Lee was featured in NewBeauty and Forbes, placing her in front of more than a combined 87.8 million online readers. Meanwhile, the Spotlight marketing team is working with our client, Renuva, on a proof of concept project.

THIS WEEK IN THE SPOTLIGHT: MAY 27, 2024

WEEK OF MAY 27, 2024 • We are wrapping up the month of May strong with recent media placements the Spotlight PR team secured for our clients: board-certified facial plastic & reconstructive surgeon Dr. Kimberly Lee and board-certified plastic & reconstructive surgeon Dr. Steven Williams. Dr. Williams was featured in KUT-FM’s In Black America, placing him in front of millions of Apple and Spotify podcast listeners and more than 436,000 online readers. Dr. Lee was featured in ELLE, NewBeauty, and SheFinds, placing her in front of more than a combined 37.6 million online readers. Meanwhile, the Spotlight marketing team is working with Renuva to create the ads for all of the upcoming tradeshows the brand will be participating in.

THIS WEEK IN THE SPOTLIGHT: MAY 20, 2024

WEEK OF MAY 20, 2024 • Our seasoned PR team is constantly securing media for our clients! This week, we secured media placements for medical aesthetic treatment, Renuva, double board-certified breast reconstructive microsurgeon, Dr. Dhivya Srinivasa, board-certified celebrity OB-GYN, Dr. Thaïs Aliabadi, and board-certified plastic & reconstructive surgeon Dr. Steven Williams. Dr. Srinivasa and Dr. Williams were featured in Essence, placing our clients in front of more than 4 million online readers. Renuva was featured in The Aesthetic Guide and Town & Country, placing the innovative treatment in front of more than a combined 458,000 print readers and 6 million online readers. Meanwhile, Dr. Aliabadi was featured on KTLA Morning Show, placing her in front of more than 188,000 viewers.

THIS WEEK IN THE SPOTLIGHT: APR 29, 2024

WEEK OF APRIL 29, 2024 • Our team always remains steadfast in our efforts to secure press for our clients! This week, we secured media placements for board-certified plastic & reconstructive surgeon Dr. Steven Williams and Trimly (a personalized weight-loss treatment by celebrity OB-GYN, Dr. Thaïs Aliabadi). Dr. Williams was featured on CNN’s digital platform, placing him in front of more than 124 million online readers. Trimly was featured in Poosh and Women’s Health UK, placing the brand in front of more than a combined 21.6 million online readers. Meanwhile, Dr. Aliabadi was featured in People magazine, placing her in front of more than 72.8 million online readers. And to wrap up the week, our marketing team is editing a series of educational videos generated from an exclusive Renuva live event.

THIS WEEK IN THE SPOTLIGHT: APR 15, 2024

WEEK OF APRIL 15, 2024 • Our seasoned PR team is constantly securing media for our clients! This week, we secured media placements for our clients, board-certified plastic & reconstructive surgeon Dr. Steven Williams and board-certified facial plastic & reconstructive surgeon Dr. Kimberly Lee. Dr. Lee was featured in Vogue and Realself, placing her in front of more than a combined 17.7 million online readers. Meanwhile, Dr. Williams was featured in Atlanta Black Star and the Big Butts No Lies podcast, placing him in front of more than 6 million online readers and 100,000 podcast downloads.

WEEK OF APRIL 1, 2024 • The Spotlight team consistently ensures that our clients steal the spotlight each week! This week, we celebrated media attention that we secured for our clients, board-certified plastic & reconstructive surgeon Dr. Steven Williams and board-certified celebrity OB-GYN Dr. Thaïs Aliabadi. Dr. Aliabadi was featured in Inside Edition, Healthline, and Glamour, placing her in front of more than a combined 122.3 million viewers and online readers. Dr. Williams was featured in Forbes and Essence, placing him in front of more than a combined 85.4 million online readers.

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