THIS WEEK IN THE SPOTLIGHT: FEB 5, 2024



Dr. Kimberly Lee • NewBeauty

As a result of our PR team’s consistent outreach to major beauty publications, we secured our client and board-certified facial plastic & reconstructive surgeon, Dr. Kimberly Lee, an interview in NewBeauty. In the article, Dr. Lee discusses aesthetic trends that will take over this year – placing her in front of more than 1.3 million online readers.

 

Dr. Steven Williams • Politico

Recently, our client, board-certified plastic & reconstructive surgeon Dr. Steven Williams (the first Black President of the American Society of Plastic Surgeons), was interviewed on Politico. In the article, Dr. Williams discusses how artificial intelligence is raising the stakes for plastic surgery — placing him in front of more than 29.6 million online readers.

 

Dr. Steven Williams • Essence

In honor of Black History Month, our PR team secured an interview for our client, board-certified plastic & reconstructive surgeon and the first African American President of the American Society of Plastic Surgeons, Dr. Steven Williams in Essence. In the article, Dr. Williams explains what the term “anti-aging” means for the plastic surgery industry — placing him in front of more than 4.8 million online readers.

 

Dr. Kimberly Lee • Allure

The Spotlight PR team is dedicated to consistently reaching out to media with story ideas that our clients can be featured in. As a result, we secured our client and board-certified facial plastic & reconstructive surgeon, Dr. Kimberly Lee, an interview in Allure. In the article, Dr. Lee discusses performing dimpleplasty for those interested in having dimples — placing her in front of more than 8.4 million online readers. In addition, Yahoo! and the New York Post also picked up and shared the article for an additional reach of 483 million readers.