THIS WEEK IN THE SPOTLIGHT – JUL 6 & 13, 2020



Renuva • Marketing

As a full service agency, we do it all – including our marketing team developing and sourcing promotional items for our clients. We are proud to have created this compact mirror for our client Renuva, which will be given to patients who receive their groundbreaking new treatment!

 

Dr. Elroy Vojdani • Reader’s Digest Best Health

At Spotlight we understand the power of digital media and its longevity. This story originated from our PR team’s efforts last year, securing the feature with Reader’s Digest for functional medicine pioneer and key opinion leader Elroy Vojdani, MD, IFMCP. A year later, Reader’s Digest Best Health re-published the story, placing him in front of an additional 483,700 readers!

 

Renuva • NBC’s California Live

The Spotlight PR team maintains a strong relationship with television producers, and is often a go-to resource for producers looking for an all around win. Our team recently worked with the producers of the NBC regional show, “California Live,” for hand injection with nurse injector, Bernice Cohen, known as “The Master Injector.” Renuva is the first off-the-shelf treatment that replaces age-related volume loss and contour deficiencies, with a person’s own fat. The innovative treatment and segment placed Renuva in front of more than 500,000 viewers.

 

Dr. Bill Dorfman & The Leap Foundation • The Wave Newspaper Los Angeles

The Spotlight PR team is also skilled at securing traditional print media for our clients! This past week our client, and celebrity cosmetic dentist, Dr. Bill Dorfman, hosted his yearly week-long event for The LEAP Foundation – a non-profit organization helping high school and college students receive valuable tools they need to ensure success. This lengthy feature with Los Angeles’ The Wave Newspaper outlines the organization, which went virtual for the first time, and highlighted Dr. Dorfman’s passion project, participants from around the world, guest speakers and much more – placing both him and LEAP in front of more than 298,000 readers.

 

Seraph Medical • Marketing

Our marketing team is excited to share the rebranded sleek, clean, and modern logo our team created for Seraph Research Institute! This new design was worked on in tandem with rebranding their medical practice to reflect the caliber of scientists that conduct advanced research for people with terminal illnesses.