THIS WEEK IN THE SPOTLIGHT – JULY 11, 2016
As summer heats up, so does the spotlight shining over our clients. This week, renowned plastic surgeon, Dr. Anthony Youn was featured is MSN and OK! reaching over 140 combined readers. We coordinated several interviews for celebrity dermatologist, Dr. Ava Shamban was featured in Allure, Yahoo!, the Zoe Report, and Teen Vogue reminding readers how to keep the perfect skin even during the dog days of summer. Southern California Reproductive Center and renowned fertility expert, Dr. Mark Surrey, were both featured in China Daily articles discussing SCRC’s relationship with patients from overseas reaching more than 25 million unique visitors a month. Leading health and fitness expert, Dr. Robert Huizenga, was featured in the Daily Mail and Daily Albany as he spoke out as Charlie Sheen’s physician. Always making the most of our relationships with press and others within the public relations industry, the Spotlight team coordinated an ESPY after-party appearance for Dr. Huizenga. Lastly, booming makeup brand, NUDESTIX, still shined bright while being recognized on several blogs for their creamy, simple, and consistent product that helps girls achieve the “no-makeup, makeup” look no matter how hot the day. Read below to see just how our clients shined this week.
Dr. Anthony Youn
Renowned plastic surgeon Dr. Anthony Youn was featured in MSN’s article, “5 Plastic Surgery Tips to Make Sure You Don’t End up on Botched.” Dr. Youn gives his advice to make sure your plastic surgery goes smoothly. MSN reaches more than 137 million readers.
Dr. Ava Shamban
Celebrity dermatologist Dr. Ava Shamban was featured in Yahoo! Beauty and The Zoe Report’s article “The Worst Foods For Your Skin.” Linking back to Allure’s original article, Dr. Shamban talks about which foods to avoid to keep your skin looking flawless. Combined, Allure, Yahoo!, and The Zoe Report reach about 90.8 million readers.
SCRC
Renowned fertility clinic, Southern California Reproductive Center, was featured in the China Daily Asia article, “More Fertile Chinese Women are Seeking Remedies Overseas.” The article mentions how SCRC is helping a 40 year-old women preserve her fertility. China Daily receives more than 25 million unique visitors per month.
Dr. Mark Surrey
Dr. Mark Surrey of Southern California Reproductive Center was featured in China Daily’s article, “Pregnancy: Aid Sought Overseas for Infertility.” Dr. Surrey speaks about the increased number of Chinese women coming to the SCRC with infertility troubles and how the number is expected to increase this year. China Daily receives more than 25 million unique visitors per month.
Dr. Shamban
Celebrity dermatologist Dr. Ava Shamban was featured in Allure’s article, “A Beginner’s Guide to Injections: 6 Things to Consider Before Going Under the Needle.” Dr. Shamban shares her knowledge on what you need to know before getting your cosmetic surgery done. Allure reaches more than 4.2 million readers.
Dr. Youn
Renowned plastic surgeon, Dr. Anthony Youn, was featured in OK!’s article, “Barely Recognizable! Lil Kim Shocks a the VH1 Hip Hop Honors- See her face!” Youn comments on the picture saying that her face appears contoured and has a very waxy sheen. He also says that it appears she has undergone injection of fillers as well. OK! has 3.54 million unique visitors per month.
Dr. Shamban
Celebrity dermatologist, Dr. Ava Shamban, was featured in Teen Vogue’s article, “How to Get Rid of Forehead Acne.” Dr. Shamban shares her knowledge with readers by letting them know it is actually better to spend more time in the sun as long as you are not slathering on the wrong sunscreen. Another tip she shares is to make sure that you do not have too much sugar in your diet. Teen Vogue has more than 2.8 million unique visitors per month.
Dr. Huizenga
Leading health and fitness expert, Dr. Robert Huizenga, was featured in Daily Mail’s article, “Behind the Sheens! Charlie has ‘Met With Producers’ About New Reality Show Documenting his Life With HIV.” This highlights Huizenga’s comments on Entertainment Tonight that Sheen is doing phenomenal health wise. He adds to his comment stating that Sheen’s blood was undetectable. Daily Mail reaches over 1.54 million readers.
NUDESTIX
Booming make-up brand NUDESTIX was featured in Beauty Reflections’ article, “Summer Lippy Love With NUDESTIX Gel Color Lip + Cheek Balms.” NUDESTIX is highlighted as the go-to summer product for a summer glossy lip in colors Haven, Luxe, and Rebel. Beauty Reflections has more than 30,000 unique visitors per month.
NUDESTIX
Booming make-up brand NUDESTIX was featured in Fashion Central India’s article, “12 Beauty Products More Lustworthy Than Drake.” This article encourages its readers to expand their horizons and push their geographical limits by checking out Canadian beauty brands. NUDESTIX is highlighted as the perfect no-makeup makeup brand.
NUDESTIX
Booming make-up brand NUDESTIX was featured in the Neon Leapord’s article “June Get It or Forget It.” The article highlights the product’s easy application and how it is loaded with just enough color to get the job done while “leaving you glowing.”
NUDESTIX
Booming make-up brand NUDESTIX was featured in Beauty Editer’s article, “What’s New: Origins, NUDESTIX, and Tarte Cosmetics.” This article highlights the NUDESTIX Skin Glossing Pencil as an innovative multitasking pencil.
NUDESTIX
Booming make-up brand NUDESTIX was featured in Chamber of Beauty’s article, “Glowing Summer Makeup Look.” This blog shows different pictures of the perfect summer look with the help of NUDESTIX’s concealer.
