THIS WEEK IN THE SPOTLIGHT – JAN 28, 2019



CBD & HEMP Marketing Agency • New Website

Based on our deep relationships with health & beauty editors and TV segment producers, and in response to the CBD and hemp wellness and beauty industry burgeoning into the mainstream, we are proud to announce the launch of our sister agency.

 

Dr. Bill Dorfman • HuffPost.com

Thanks to our PR team’s diligent media outreach, we secured a feature for our client of more than 10 years, celebrity cosmetic dentist – Dr. Bill Dorfman – and his newest teeth whitening innovation, Mobile White™, on HuffPost’s news website. Reaching more than 53.71 million readers, Mobile White™ was featured as one of weird but wonderful Valentine’s Day gifts!

 

Dr. Anna Guanche • OprahMag.com

Taking the press by storm, board-certified dermatologist, and celebrity beauty expert, Dr. Anna Guanche (AKA “Dr. Beauty”) was featured on O, The Oprah Magazine’s digital platform. Due to our PR team’s strategic efforts, the article was also picked up by Yahoo! Lifestyle, placing Dr. Guanche in front of more than 13.1 million readers combined! In the feature, Dr. Guanche touched on the benefits of using liquid exfoliants.

 

Dr. Robert Huizenga • Cosmopolitan

The Spotlight PR team is adept at securing print media for our clients! This week we landed media exposure for celebrity physician, and author of Sex, Lies, & STDs, Dr. Robert Huizenga in the February issue of Cosmopolitan magazine. The article was transcribed for their digital platform – reaching more than 12.4 million readers altogether! Dr. Huizenga provided expert insight on the number of people that use condoms.

 

Dr. Ava Shamban • Family Circle Magazine

The Spotlight PR team is also skilled at securing traditional print media for our clients! The latest example of our skills at work was when we attained an article for celebrity dermatologist Dr. Ava Shamban in the February issue of the lifestyle magazine, Family Circle. Reaching more than 4 million readers, Dr. Shamban discussed the causes and treatments for rough feet.

 

Dr. Elroy Vojdani • Simplemost.com

The entire Spotlight team constantly cultivates and nurtures relationships with health & beauty bloggers. Our relationships led to a placement for functional medicine pioneer, and key opinion leader, Elroy Vojdani MD, IFMCP on the lifestyle and health blog, Simplemost.com! In the article – which reached more than 3.7 million readers – Dr. Vojdani discussed the benefits of taking elderberry for cold and flu symptoms.

 

Dr. Elroy Vojdani • Reader’s Digest

The Spotlight PR team strives weekly to attain sizable media for each and every one of our clients. This week, we procured a placement for functional medicine pioneer, and key opinion leader, Elroy Vojdani MD, IFMCP on the website of Reader’s Digest. Reaching more than 3.5 million readers, Dr. Vojdani shared which pain medications he would never take.