THIS WEEK IN THE SPOTLIGHT
The Spotlight team are a results driven group of seasoned professionals who work tirelessly to achieve our clients’ objectives through the application of premium marketing, public relations, social media and more. We invite you to check back here each week to view the results of our dedicated efforts, and to learn how our clients benefited.
WEEK OF JUNE 10, 2024 •
Thanks to our team’s collaborative efforts, our clients spent another week shining bright! We secured recent media placements for our clients, board-certified facial plastic & reconstructive surgeon Dr. Kimberly Lee and double board-certified breast reconstructive microsurgeon Dr. Dhivya Srinivasa. Dr. Srinivasa was featured in Realself, placing her in front of more than 2.8 million online readers. Dr. Lee was featured in NewBeauty and Forbes, placing her in front of more than a combined 87.8 million online readers. Meanwhile, the Spotlight marketing team is working with our client, Renuva, on a proof of concept project.
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WEEK OF MAY 27, 2024 •
We are wrapping up the month of May strong with recent media placements the Spotlight PR team secured for our clients: board-certified facial plastic & reconstructive surgeon Dr. Kimberly Lee and board-certified plastic & reconstructive surgeon Dr. Steven Williams. Dr. Williams was featured in KUT-FM’s In Black America, placing him in front of millions of Apple and Spotify podcast listeners and more than 436,000 online readers. Dr. Lee was featured in ELLE, NewBeauty, and SheFinds, placing her in front of more than a combined 37.6 million online readers. Meanwhile, the Spotlight marketing team is working with Renuva to create the ads for all of the upcoming tradeshows the brand will be participating in.
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WEEK OF MAY 20, 2024 •
Our seasoned PR team is constantly securing media for our clients! This week, we secured media placements for medical aesthetic treatment, Renuva, double board-certified breast reconstructive microsurgeon, Dr. Dhivya Srinivasa, board-certified celebrity OB-GYN, Dr. Thaïs Aliabadi, and board-certified plastic & reconstructive surgeon Dr. Steven Williams. Dr. Srinivasa and Dr. Williams were featured in Essence, placing our clients in front of more than 4 million online readers. Renuva was featured in The Aesthetic Guide and Town & Country, placing the innovative treatment in front of more than a combined 458,000 print readers and 6 million online readers. Meanwhile, Dr. Aliabadi was featured on KTLA Morning Show, placing her in front of more than 188,000 viewers.
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WEEK OF APRIL 29, 2024 •
Our team always remains steadfast in our efforts to secure press for our clients! This week, we secured media placements for board-certified plastic & reconstructive surgeon Dr. Steven Williams and Trimly (a personalized weight-loss treatment by celebrity OB-GYN, Dr. Thaïs Aliabadi). Dr. Williams was featured on CNN’s digital platform, placing him in front of more than 124 million online readers. Trimly was featured in Poosh and Women’s Health UK, placing the brand in front of more than a combined 21.6 million online readers. Meanwhile, Dr. Aliabadi was featured in People magazine, placing her in front of more than 72.8 million online readers. And to wrap up the week, our marketing team is editing a series of educational videos generated from an exclusive Renuva live event.
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WEEK OF APRIL 15, 2024 •
Our seasoned PR team is constantly securing media for our clients! This week, we secured media placements for our clients, board-certified plastic & reconstructive surgeon Dr. Steven Williams and board-certified facial plastic & reconstructive surgeon Dr. Kimberly Lee. Dr. Lee was featured in Vogue and Realself, placing her in front of more than a combined 17.7 million online readers. Meanwhile, Dr. Williams was featured in Atlanta Black Star and the Big Butts No Lies podcast, placing him in front of more than 6 million online readers and 100,000 podcast downloads.
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WEEK OF APRIL 1, 2024 •
The Spotlight team consistently ensures that our clients steal the spotlight each week! This week, we celebrated media attention that we secured for our clients, board-certified plastic & reconstructive surgeon Dr. Steven Williams and board-certified celebrity OB-GYN Dr. Thaïs Aliabadi. Dr. Aliabadi was featured in Inside Edition, Healthline, and Glamour, placing her in front of more than a combined 122.3 million viewers and online readers. Dr. Williams was featured in Forbes and Essence, placing him in front of more than a combined 85.4 million online readers.
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WEEK OF MARCH 25, 2024 •
As we wrap up the month of March, we are proud of the recent media placements we secured for our clients, board-certified plastic & reconstructive surgeon Dr. Steven Williams, board-certified celebrity OB-GYN Dr. Thaïs Aliabadi, and Trimly (a personalized weight-loss treatment by celebrity OB-GYN, Dr. Thaïs Aliabadi). Dr. Aliabadi was featured in TODAY.com and E! News, placing her in front of more than a combined 55.9 million online readers, while Trimly was featured in Parade, placing the brand in front of more than 24.4 million online readers. Dr. Williams was also featured in The Washington Post, placing him in front of more than 67.5 million online readers, while the Spotlight marketing team spearheaded an exclusive live, full-day event for our client, Renuva.
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WEEK OF MARCH 11, 2024 •
Our PR team was the driving force behind our clients capturing the media spotlight this week. We secured press for our clients, board-certified facial plastic and reconstructive surgeon Dr. Kimberly Lee, board-certified plastic & reconstructive surgeon Dr. Steven Williams, and Trimly (a personalized weight-loss treatment by celebrity OB-GYN, Dr. Thaïs Aliabadi). Dr. Aliabadi was featured in Poosh, placing her in front of more than 329,000 online readers. Dr. Williams was featured in Essence and Popsugar, placing him in front of more than a combined 15.7 million online readers. Lastly, Dr. Lee was featured in Dazed magazine, placing her in front of more than 1.3 million online readers.
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WEEK OF FEBRUARY 26, 2024 •
As we wrap up the month of February, we're proud of the recent media placements we secured for our clients, board-certified facial plastic and reconstructive surgeon Dr. Kimberly Lee, board-certified plastic & reconstructive surgeon Dr. Steven Williams and Trimly (a personalized weight-loss treatment by celebrity OB-GYN, Dr. Thaïs Aliabadi). Dr. Lee was featured in Marie Claire UK and HuffPost, — placing her in front of more than a combined 19.1 million online readers. Dr. Williams was featured on The Steve Harvey Morning Show, placing him on more than 100 radio stations nationwide. Lastly, Trimly was featured in SingleCare, placing the brand in front of more than 2.9 million online readers.
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WEEK OF FEBRUARY 19, 2024 •
Spotlight proves weekly that our commitment to our clients is our top priority. We secured press for board-certified facial plastic and reconstructive surgeon, Dr. Kimberly Lee, and board-certified plastic & reconstructive surgeon, Dr. Steven Williams. Dr. Lee was featured in Industry Today UK, placing her in front of more than 5,000 online readers. Dr. Williams was featured in Green Matters and Politico, placing him in front of more than a combined 32.6 million online readers. In addition, the Spotlight team attended Renuva’s parent company’s yearly national sales meeting in Dallas, TX.
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