WEEK OF MAY 9, 2016
This week in the Spotlight, the team secured several fabulous articles for many of our clients! Nudestix founders Jenny and Taylor Frankel attended the WWD CEO Summit, where Taylor was interviewed by WWD themselves. Taylor rocked her interview and gave readers a glimpse into the brand and her personal life. Nudestix also earned some great press with InStyle and Bustle – covering their innovative products, including their new Gel Color Lip + Cheek Balms. We also coordinated an interview for Dr. Ava Shamban with Teen Vogue, landing her a feature in an online article about how humidifiers are great for your skin. Once again, or tight relationships with press paid off as we secured a fertility article on Glamour.com and Women’s Health Online for Dr. Daniel Rychlik & Dr. Wendy Chang of Southern California reproductive Center. Continue reading below to check out the full articles!
Nudestix
Nudestix Co-Founder Taylor Frankel sat down for an interview with WWD to discuss the brand, her style, social media, and more! Nineteen-year-old Taylor co-found the company with her sister Ally and mother Jenny Frankel. WWD reaches more than 3 million readers.
Dr. Ava Shamban
Celebrity dermatologist Dr. Ava Shamban was featured in Teen Vogue’s article, “This Easy Trick Can Cure Dry, Dull Skin While You’re Sleeping.” Dr. Shamban explains to readers why steam is so great for your skin and what he benefits of using a humidifier is so great for your pores. Teen Vogue reaches more than 3 million readers.
Southern California Reproductive Center
Dr. Daniel Rychlik of Southern California Reproductive Center was featured in Glamour’s article, “Is the Secret to Getting Pregnant in Your Genes?” Dr. Rychlik explains how factors other than your genes can influence your ability to get pregnant. Glamour reaches more than 8.8 million readers.
Nudestix
Booming makeup brand Nudestix was featured in InStyle’s article, “These Blurring Balms Are Essentially Instagram Filters for Your Face.” Nudestix’s Blur Pencil immediately hides creases and blurs pores to create the appearance of a smoother skin texture. InStyle reaches more than 1.7 million readers.
Southern California Reproductive Center
Dr. Wendy Chang of Southern California Reproductive Center was featured in Women’s Health’s article, “What Is Ovarian Reserve Testing—and Should You Have It Done?” Dr. Chang explains what test is all about and AMH contributes to its results. Women’s Health Online reaches more than 4.8 million readers.
Nudestix
Booming makeup brand Nudestix was featured in two Bustle articles – featuring their brand new Gel Color Lip + Cheek Balms! While one article explains the shades in which the new pencils come in, the other explains all about where these gems can be bought. Bustle reaches more than 750,000 readers.
Southern California Reproductive Center
Dr. Hal Danzer of Southern California Reproductive Center was featured in examiner.com’s article, “Janet Jackson confirms high-risk pregnancy at age 50.” Dr. Danzer comments on what it’s like to get pregnant after the age of 35. Examiner.com reaches more than 23 million readers.
