THIS WEEK IN THE SPOTLIGHT – MAY 2, 16



THIS WEEK IN THE SPOTLIGHT – MAY 2, 2016

So many clients in the Spotlight this week! Leading health & fitness expert Dr. Robert Huizenga was featured in a breaking news story by The New York Times that reported on a recent study associated to The Biggest Loser. The Spotlight team used their relationships with high profile media outlets to secure an article for Dr. Ghadir at Southern California Reproductive Center on Janet Jackson’s recent pregnancy announcement. Additionally, Dr. Ava Shamban was featured in yet another Allure, as well as a CBS Los Angeles segment on Botox. Following arranging New York desksides for the founders of Nudestix, the brand landed in a PopSugar article about millennial beauty and was featured in an episode of Amazon’s new show, Style Code Live. Furthermore, we secured a Bustle article for celebrity dentist Bill Dorfman and a NewBeauty article for renowned plastic surgeon, Dr. Anthony Youn. Such a successful week for our clients – check out all the press below!

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Dr. Robert Huizenga

Leading health & fitness expert Dr. Robert Huizenga was featured in the New York Times article, “After ‘The Biggest Loser,’ Their Bodies Fought to Regain Weight.” Dr. H comments on a recent NIH study and sets the record straight on how Biggest Loser contestants’ metabolic rate has been affected by weight-loss. The NY Times reaches more than 117 million readers.

 

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Southern California Reproductive Center

Dr. Shahin Ghadir of Southern California Reproductive Center was featured in Us Weekly’s article about how Janet Jackson could have gotten pregnant at 49. Dr. Ghadir explains to readers how the pregnancy is possible and the potential health of the baby. Us Weekly reaches more than 7.2 million readers.

 

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Dr. Ava Shamban

Celebrity dermatologist Dr. Ava Shamban was featured in Allure’s article, “Yoga Can Give You Better Skin—Here’s How.” Dr. Shamban explains to readers the health benefits of yoga, other than physical fitness. Allure reaches more than 4.5 million readers.

 

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Dr. Bill Dorfman

Celebrity dentist Dr. Bill Dorfman was featured in Bustle’s article, “7 Gross Things That Happen When You Don’t Brush Or Floss Your Teeth.” Dr. Bill explained to readers some of the worst things that can happen to your teeth and health when you skip brushing. Bust reaches more than 750,000 readers.

 

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Nudestix

Booming makeup brand Nudestix was featured in PopSugar’s article, “Why Millennials Don’t Care If They Have Wrinkles on Their Skin.” Nudestix’s Taylor Frankel explained how young women want fast, natural makeup that can be applied anywhere. PopSugar reaches more than 1.8 million readers.

 

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Dr. Anthony Youn

Author of The Age Fix, Dr. Anthony Youn was featured in NewBeauty’s article, “The Best Fillers to Get Rid of Under-Eye Hollows.” Dr. Youn explains how you can use your own fat to fill those pesky under-eye hollows. NewBeauty reaches more than 840,000 online readers.

 

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Southern California Reproductive Center

Dr. Shahin Ghadir of Southern California Reproductive Center was featured in PopSugar Australia’s article, “Do This in Your 20s If You Want to Have Kids in Your 30s.” Dr. Ghadir explains how to ensure your eggs are healthy and your fertility remains optimal. PopSugar Australia reaches more than 73,000 readers.

 

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Dr. Ava Shamban

Celebrity dermatologist Dr. Ava Shamban was featured on CBS Los Angeles’ segment on why people keep their cosmetic procedures under wraps. Dr. Shamban explains reasons men and women like to hide the fact that they have been getting Botox treatments.

 

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Nudestix

Watch Nudestix’s Taylor Frankel on Amazon’s Style Code Live give viewers tips on how to incorporate Nudestix products into your daily life!

 

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Southern California Reproductive Center

Dr. Wendy Chang of Southern California Reproductive Center was featured in EmpowHer’s article, “Ovarian Cysts: What Do You Know About Them?” Dr. Chang explains what an ovarian cyst is, how to know you have one, and how to know if you have endometriosis. EmpowHer reaches more than 728,000 readers.

 

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Nudestix

Nudestix’s co-founder Taylor Frankel was featured in an exclusive interview with Glam by Mode. Taylor answered questions about her favorite Nudestix products, favorite places to travel, and more! Glam reaches 951,000 readers.