Dr. Ava Shamban • A List TV / CBS TV Special
This week, Spotlight’s PR team was on hand for a behind-the-scenes taping we secured for our client, celebrity dermatologist Dr. Ava Shamban, for the upcoming CBS TV special – A List TV. Dr. Shamban performed a bridal treatment at her skin space, SKINxFIVE, that will reach an audience of more than 13 million viewers upon airing.
NUDESTIX • Star-Telegram
The Spotlight PR team is dedicated to consistently reaching out to media with article ideas that feature our clients. Our client, NUDESTIX, was featured on Texas lifestyle and news website, Star-Telegram, that reached more than 3.8 million readers. The article discussed different makeup products that can help readers achieve a beautiful glow, and highlighted NUDESTIX’s ‘Nudies All Over Face Color Bronze + Glow’ as a product that can give a ‘natural, lit-from-within glow in one swipe’.
Dr. Ava Shamban • Health Online
In addition to traditional media, the Spotlight PR team also ensures that our clients have a solid online presence. Our team secured an interview for celebrity dermatologist, Dr. Ava Shamban, that led to a feature on Health Magazine’s website. Reaching more than 11.8 million readers, the article turned to Dr. Shamban to get her insights on how a woman’s use of essential oils resulted in second-degree burns.
Dr. Bill Dorfman • A List TV / CBS TV Special
Due to Spotlight PR team’s successful relationships with TV producers, our client, celebrity cosmetic dentist Dr. Bill Dorfman, was invited to tape a behind-the-scenes taping at his office for the upcoming CBS TV special – A List TV. Dr. Dorfman performed a teeth whitening procedure on a patient and will reach an audience of more than 13 million viewers when it airs.
Dr. Ava Shamban • Allure Online
As a result of our strong relationships with beauty publications, Spotlight’s longtime client, celebrity dermatologist Dr. Ava Shamban, was featured on Allure Magazine’s website. Reaching more than 3.5 million readers, the article provided Dr. Shamban’s perspective on a new way of extracting blackheads and discussed whether or not it is harmful to the skin.
NUDESTIX • HYPEBAE
Each week, our PR team connects with the editors and writers of top international beauty publications. This week, our efforts secured an inclusion on the Hong Kong women’s lifestyle website, HYPEBAE, that reached more than 20 K readers. The HYPEBAE staff compiled a product review on NUDESTIX’s best on-the-go makeup products – specifically highlighting the brand’s useful tin packaging and long-wearing formulas.
Dr. Ava Shamban • Extra TV
Spotlight Communications Group has been actively placing our client, celebrity dermatologist Dr. Ava Shamban, in the spotlight for 6 years. Our determination and persistent outreach to major media outlets secured Dr. Shamban an appearance on Extra TV that reached more than 2.3 million viewers. On the show, Dr. Shamban demonstrated a new facial slimming procedure, a non-surgical jaw reduction technique that gives patients a slimmer oval or V-shaped face.
Dr. Bill Dorfman • The Doctors TV
Our PR team’s strong relationships with television producers helped us secure celebrity dentist, Dr. Bill Dorfman, an appearance on The Doctors TV that reached more than 2.3 million viewers when it aired on CBS-TV on March 8th. Dr. Dorfman was invited on The Doctors by show hosts, Travis Stork MD and plastic surgeon Dr. Andrew Ordon, to surprise one woman with a free smile makeover.
Dr. Ava Shamban • Byrdie
The Spotlight team understands how to leverage the power of online media! The feature that our PR team secured for celebrity dermatologist, Dr. Ava Shamban, on Allure Magazine’s website was also included on the beauty website, Byrdie. Reaching more than 1.2 million readers, the article highlighted a new technique for extracting blackheads and mentioned Allure’s original article that referred to Dr. Shamban for her expertise on the subject.
NUDESTIX • Olivia Frescura Blog
The entire Spotlight team constantly cultivates relationships with health & beauty bloggers. Our team secured a feature for makeup brand, NUDESTIX, on beauty and lifestyle influencer, Olivia Frescura’s blog. On her page, she taped a makeup tutorial where she demonstrated what makeup she uses daily, including NUDESTIX’s ‘Nudies All Over Face Color Stix’ and their ‘Magnetic Matte Eye Color Pencil’.