Dr. Bill Dorfman • Health Insight
The Spotlight team understands not only how to leverage the power of online media, but also print. We worked closely with the writer to secure these two placements with Hello! Magazine and Health Insight online. This oral health campaign features Dr. Dorfman, a leading dental expert, and placed him in front of a combined readership of more than 152,000!
Amethyst Skincare • Pure Beauty
As a result of our PR team’s persistent media outreach, we secured this placement in Pure Beauty for environmentally conscious Amethyst Skincare. After being chosen as a finalist for the Pure Beauty Awards, this feature placed Amethyst’s new Blue Light Anti-Aging Serum as the top-tier skincare product and will be read globally by more than 30,000 readers industry insiders.
Dr. Bill Dorfman • Women’s Health
Our strong relationship with beauty and wellness writers resulted in this great feature with Women’s Health online, for celebrity cosmetic dentist Dr. Bill Dorfman. This lengthy feature shared Dr. Dorfman’s expertise in flossing and placed him in front of over 24 million readers.