THIS WEEK IN THE SPOTLIGHT: MAR 28, 2022



Renuva • RealSelf

The Spotlight PR team was instrumental in securing Dr. Ellen Marmur, a Renuva researcher, an interview on RealSelf. This feature, which highlights Renuva as a leading alternative to Hyaluronic Acid fillers, placed the innovative treatment in front of more than 4.2 million online readers.

 

Dr. Bill Dorfman • The Doctors

The Spotlight team is proud to have garnered an interview for our client, celebrity cosmetic dentist Dr. Bill Dorfman, on the Emmy-winning daytime talk show “The Doctors,” to highlight his expertise on how old is too old for thumb sucking. During the segment, Andrew Ordon, MD, FACS and Domenick Sportelli, DO speak with Dr. Dorfman as he shared his thoughts on why kids should stop sucking their thumb, and what an orthodontic crib can do to remedy the bad habit. This national television segment placed Dr. Dorfman in front of 2 million viewers.

 

Seraph Research Institute • Wealth of Geeks

Not only does the Spotlight team understand the power of online media, we know how to leverage it to benefit our clients. As a leading infectious disease expert, Dr. Serhat Gumrukcu discusses if those who’ve experienced Omicron and received their booster shot should prepare to get another booster shot. This feature in Wealth of Geeks was also picked up by Associated Press, placing him in front of more than 47 million readers.

 

Renuva • Marketing

An innovative brand of the first and only off-the-shelf treatment that replaces age-related fat loss with the body’s own fat, Renuva’s illustration of facial fat pad loss demonstrates how bone, tissue, fat, and skin ages. This creative marketing tool will help providers explain the facial aging process to patients.