Dr. Elroy Vojdani • PureWow
Each week, our PR team connects with editors and writers for some of the top beauty outlets. This week, our efforts secured a feature on PureWow online for functional medicine pioneer and key opinion leader Elroy Vojdani, MD, IFMCP. Dr. Vojdani discussed the benefits of the COVID-19 vaccine and shared his thoughts on why the public shouldn’t be skeptical. This feature not only placed him in front of over 7 million readers, but was also picked up internationally by MSN China and PressForm, reaching an additional 600,000 readers.
Dr. Robert Huizenga • CNBC
Our PR team’s responsiveness and swift coordination led to this segment with celebrity Internist Dr. Robert Huizenga on CNBC’s “The News with Shephard Smith.” Dr. Huizenga discussed the frustration he shares with the nation on the lack of accessibility in obtaining the COVID-19 vaccine. This segment not only placed Dr. Huizenga in front of millions of television viewers nationwide, but also in front of the more than 169 million viewers who watched the segment on CNBC.com.
Dr. Bill Dorfman • Top Doctor Magazine
The Spotlight PR team is also skilled at securing traditional print media for our clients! This cover and 9-page spread featured in Top Doctor magazine placed celebrity cosmetic dentist Dr. Bill Dorfman in front of more than 500,000 readers, and it will continue to be circulated throughout the year. The profile story highlights Dr. Bill’s charitable foundation LEAP, as well as his excellence and notable career in dentistry.
Renuva • Marketing
The Spotlight marketing team works closely with our clients to develop all internal and external marketing assets. Our team recently worked closely to execute a live educational demonstration for Renuva providers, with nurse injector Bernice Cohen, RN, BSN, PHN, CANS.