THIS WEEK IN THE SPOTLIGHT – FEB 18 & 25, 2019



Dr. Anna Guanche • Refinery29.com

Our dedicated PR team procured a placement for our client – board-certified dermatologist and celebrity beauty expert Dr. Anna Guanche (AKA “Dr. Beauty”) – on the beauty and lifestyle website, Refinery29. In the article – which reached more than 19 million readers – Dr. Guanche talked about her favorite makeup brands for sensitive skin.

 

Dr. Bill Dorfman • Reader’s Digest

Thanks to our PR team’s diligent media outreach, Spotlight secured a feature for our client of more than 10 years – celebrity cosmetic dentist Dr. Bill Dorfman – and his newest teeth whitening innovation, Mobile White™, on the Reader’s Digest website. Reaching more than 19 million readers, Mobile White™ was featured as one of 14 teeth-whitening products dentists use!

 

Dr. Anna Guanche • MensJournal.com

The Spotlight PR team attained a feature for our client – board-certified dermatologist and celebrity beauty expert Dr. Anna Guanche – on the men’s lifestyle website, MensJournal.com – placing her in front of more than 7 million readers! Dr. Guanche provided expert insight on how to pop a pimple and when you should leave your face alone.

 

Dr. Anna Guanche • InStyle.com

The entire Spotlight team constantly cultivates and nurtures relationships with health & beauty writers and editors. Our relationships led to a feature for our client – board-certified dermatologist and celebrity beauty expert Dr. Anna Guanche – on the digital platform of the beauty and fashion publication, InStyle. Dr. Guanche talked about a treatment that clears out pores – putting her in front of more than 5.3 million readers!

 

Dr. Anna Guanche • TheFinancialDiet.com

As a result of our PR team’s persistent media outreach, our client – board-certified dermatologist and celebrity beauty expert Dr. Anna Guanche – garnered a feature on the lifestyle and personal finance website, TheFinancialDiet.com – which reached 646,780 readers! In the article, Dr. Guanche shared which beauty products are worth splurging on.

 

Regenera Medical • E-Commerce Platform

In response to the overwhelming demand of supplements and the amount of time being consumed by staff to manage fulfillment, the Spotlight team also created an e-commerce platform on the Regenera Medical website, which enables patients to conveniently purchase supplements and have them shipped directly to their home. To visit the e-commerce site, please click here.