NUDESTIX • Allure
As a result of our PR team’s consistent outreach to major beauty publications, the popular makeup brand, NUDESTIX, was featured on Allure Magazine’s website. Reaching more than 3.5 million readers, the article touched on the best new lipsticks launching this fall – which included NUDESTIX’s most recently launched product, the Creator’s Palette.
Vanderpump Dogs • Access Hollywood
The Spotlight team created an influencer event to support the efforts of Vanderpump Dogs, which works to stop the Yulin Dog Festival in China and helps find homes for needy local dogs. The team secured Access Hollywood to cover the event which featured social media sensation, Brittany Furlan, who has over 4.5 million followers combined. The event not only raised money but increased awareness to millions for the need to help our beloved four-legged friends.
Dr. Ava Shamban • NewBeauty
This week, the Spotlight team’s dedication and media relationships resulted in a feature for celebrity dermatologist, Dr. Ava Shamban, on New Beauty magazine’s website. Reaching more than 710,945 readers, NewBeauty turned to Dr. Shamban for her perspective on the current nail trend, cuticle tattoos.
Dr. William Kwan • SELF Online
We pride ourselves on our ability to garner media interest for our clients. Ethnic skin care expert, Dr. William Kwan, was included on SELF Magazine’s website, that reached more than 3.1 million readers. In the article, Dr. Kwan discussed the skincare benefits of a Korean peel-off foundation that has started to become a trend.
NUDESTIX • Byrdie
The Spotlight team understands how to leverage the power of online media! This week, our team secured a feature for the makeup brand, NUDESTIX, on the beauty and lifestyle website, Byrdie, that reached more than 1.2 million readers. The article showcased the best looks at the Brooklyn 2017 Afropunk Festival and suggested NUDESTIX’s “Nudies All Over Face Color” as one of the products to use if readers were trying to achieve a certain beauty look.