THIS WEEK IN THE SPOTLIGHT: SEP 30, 2024



Dr. Steven Williams • Healthnews

At Spotlight, we understand the value and reach of digital media and how it helps our clients achieve their goals. The Spotlight PR team assisted our client, board-certified plastic and reconstructive surgeon Dr. Steven Williams, with an interview in HealthNews. In the article, Dr. Williams shares his expertise on the role social media plays in Gen Zers getting Botox, placing him in front of more than 388,100 online readers. 

 

Dr. Dhivya Srinivasa • Newsweek

The Spotlight team understands how to leverage the power of digital media! The Spotlight PR secured double board-certified breast reconstructive microsurgeon, Dr. Dhivya Srinivasa, an interview for Newsweek. In the article, Dr. Srinivasa discusses skincare products to have for your daily routine, placing her in front of more than 68.3 million online readers.

 

Spotlight Group Agency • Shoutout LA

The Spotlight PR team is proud to have our CEO, Candis Melamed, profiled on Shoutout LA. Candis shared important lessons she’s learned running a PR & Marketing agency and what inspired her to create a coaching program called The Spotlight Method for newly practicing physicians, placing her in front of more than 84,400 online readers.

 

Dr. Steven Williams • The Economics of Everyday Things

Recently, our client, board-certified plastic & reconstructive surgeon Dr. Steven Williams, was interviewed on the “The Economics of Everyday Things” podcast on the Freakonomics radio network. During the conversation with host Zachary Crockett, Dr. Williams, who is the immediate past president of the American Society of Plastic Surgeons, discusses Botox, its origin, and much more. This interview placed Dr. Williams in front of millions of Apple podcast listeners.