THIS WEEK IN THE SPOTLIGHT – SEPTEMBER 19, 2016
Our clients definitely stole the spotlight this week! Nudestix was all over the press and social media this week after meetings and social-media takeovers we coordinated for the brand’s Co-Founder during her trip to New York. The booming makeup brand won the 2016 Glamour Beauty Award for the Best Contouring Product with their hero-skew, the Nudestix Sculpting Pencil. Nudestix’s Co-founder Taylor Frankel wrote a piece for PopSugar and Nudestix’s CEO Jenny Frankel was interviewed by “Beauty Nine to Five” where she explained the correlation between her career as a chemical engineer and her globally popular makeup brand. Nudestix was also featured in Revelist’s article, A Little Bit etc.’s YouTube video, and Cybele Says’ blog post. Additionally, our PR team helped coordinate a feature on Allure Online for celebrity dermatologist, Dr. Ava Shamban. Dr. Shamban educated readers on how to achieve a more defined jawline. Click the Read More button to check out this week’s articles.
NUDESTIX
Congratulations to NUDESTIX for winning the Glamour Beauty Award for the Best Contouring Product of 2016! NUDESTIX’s Sculpting Pencil is the perfect tool for expert and amateur beauty moguls alike. Posted in print and online, the article reached more than 9.6 million readers.
Dr. Shamban
Celebrity dermatologist, Dr. Ava Shamban, was recently featured in Allure’s article “The New V,” where she educates readers on the different ways to achieve a more defined jawline. Allure Online reaches more than 4 million unique visitors a month.
NUDESTIX
NUDESTIX’s Taylor Frankel wrote a piece for PopSugar titled, “10 Beauty GIFs That Will Make You Crack Up If You Have a Sister.” Taylor and her sister Ally are the co-founders of NUDESTIX and know these 10 beauty struggles all too well. PopSugar reaches more than 20 million readers.
NUDESTIX
NUDESTIX’s CEO Jenny Frankel was interviewed by “Beauty Nine to Five.” She explained in depth the correlation between her career as a chemical engineer and the makeup brand that has become vastly popular among several countries, as well as defining NUDESTIX as a brand itself.
NUDESTIX
Sensational makeup brand Nudestix was featured in Cybele Says’ blog post, “Your Answer to Long Wearing Eye Color.” The article went into detail about the consistency and durability of the new Magnetic Eye Color Pencils in Matte and Luminous shades. Cybele Says reaches more than 52,000 readers.
NUDESTIX
Booming makeup brand, NUDESTIX, was featured in Revelist’s article, “These are the 18 Best Highlighters of 2016 (So far).” The writer raved about the beautiful shimmer that the NUDESTIX Skin Glossing Pencil creates and the convenience of its compact carrying tin and sharpener. Revelist reaches more than 18,000 readers.
NUDESTIX
Booming makeup brand NUDESTIX was featured in A Little Bit etc.’s YouTube video, “The Perfect Nude Lip Colors for Fall.” She described the lipstick as “perfection” and “the most perfect fall lip color.” The vlogger swatched NUDESTIX Intense Matte Lip + Cheek Pencil in Belle and she obsessed over the beautiful color and pigmentation of the shade. A Little Bit etc. has more than 12,000 YouTube subscribers.