THIS WEEK IN THE SPOTLIGHT – MAR 5 & 12, 2018



Dr. Ava Shamban • Reader’s Digest

The Spotlight team understands how to leverage the power of online media! The notable publication, Reader’s Digest, included celebrity dermatologist Dr. Ava Shamban on their website thanks to our PR team’s diligent efforts! Reaching more than 3.5 million readers, Dr. Shamban gave readers advice on an acne treatment that helps reduce inflammation.

 

Dr. Ava Shamban • Health Online

Spotlight believes that perseverance pays! Last week, our PR team secured an inclusion, for celebrity dermatologist Dr. Ava Shamban, on Health Magazine’s website that reached more than 11.8 million readers. In the article, the writer turned to Dr. Shamban for her advice on how to keep skin under control when going off birth control.

 

Kwan Dermatology • SkinCeuticals Flagship Launch

The Marketing team completed our execution of the SkinCeuticals Flagship launch at Kwan Dermatology. The partnership was solidified between the renowned skin care brand and our client – making the practice the only SkinCeuticals Flagship in the San Francisco area. Not only has the Spotlight team grown revenue for the practice by 44% over last year, we have also helped to create a partnership that should increase product sales for our client by fivefold!

 

Dr. Ava Shamban • Allure Online

Our PR team’s determined efforts secured a feature, for celebrity dermatologist Dr. Ava Shamban, on Allure Magazine’s website. Reaching more than 3.5 million readers, Allure turned to Dr. Shamban for her explanation on how allergy medicine can be drying out skin and what other solutions readers can use to help prevent it. The article was also picked up by Yahoo! Lifestyle which reached an additional 10 million readers!

 

Dr. Ava Shamban • Woman’s World Magazine

Due to our strong relationships with magazine editors, our powerful team secured an inclusion in the March issue of Woman’s World Magazine, for celebrity dermatologist Dr. Ava Shamban. Reaching more than 824,268 readers, the article not only touched on DIY treatments that can be used to hydrate and rejuvenate the skin but also included some DIY recipes from Dr. Shamban’s book, Heal Your Skin!