THIS WEEK IN THE SPOTLIGHT – JUN 25, 2018



Dr. Ava Shamban • E! News

Our PR team’s determined efforts resulted in a placement for celebrity dermatologist Dr. Ava Shamban on E! News’ website, which reached more than 23.9 million readers. In the article, Dr. Shamban shared her insights on the NARS Radiant Creamy Concealer.

 

Dr. William Kwan • INSIDER

Our PR team’s strategic thinking helped our client, ethnic skincare expert Dr. William Kwan, secure a feature on the lifestyle website, INSIDER. Reaching more than 21,386 readers, Dr. Kwan gave information on when a pimple is ready to be popped, as well as the type of blemishes to remove in order to avoid further acne complications.

 

Dr. Ava Shamban • POPSUGAR

As a result of our PR team’s consistent outreach to major beauty publications, Spotlight secured an inclusion of celebrity dermatologist Dr. Ava Shamban on the lifestyle publication, POPSUGAR. Reaching more than 19.1 million readers, Dr. Shamban gave an effective tip to help a pimple heal quickly and reduce its redness.

 

Dr. Ava Shamban • NewBeauty

We pride ourselves on our ability to garner media interest for our clients. Our PR Team seamlessly secured celebrity dermatologist Dr. Ava Shamban a feature on NewBeauty Magazine’s website. Reaching more than 701,000 readers, Dr. Shamban discussed the most luxurious anti-aging treatments that are being offered in beauty. This article was also picked up by Yahoo Lifestyle, which reached an additional 10 million readers!