Dr. Bill Dorfman • Allure
As THE celebrity cosmetic dentist, Dr. Bill Dorfman was recently included on Allure’s digital platform. After being included in the Guinness Book of World Records for The Most Expensive Grill ever made, Allure included Dr. Bill’s recognition in order to give readers insights on the history of teeth jewels – and a look back at the world’s most bedazzled smiles. This article placed him in front of more than 10 million online readers.
Dr. Kimberly Lee • NewBeauty
Spotlight client, and board-certified facial plastic & reconstructive surgeon, Dr. Kimberly Lee was recently mentioned on NewBeauty’s digital platform. Dr. Lee shared top picks for best retinol products for skin over the age of 50, placing her in front of more than 936,000 online readers.
Dr. Steven Williams • InStyle
The Spotlight team understands the power of traditional media and how to leverage it to benefit our clients. We secured our client, board-certified plastic & reconstructive surgeon Dr. Steven Williams, a mention in InStyle. Dr. Williams discusses the trend he’s seen with patients wanting less volume as part of their BBL experience. This article was also picked up by Apple News’ InStyle digital issue, placing him in front of more than 135 million readers combined.
Coco’s Angels • Seventeen
Spotlight client, and non-profit co-founder of Coco’s Angels, Delara Tehranchi was recently profiled in Seventeen’s Voice of Change series — a series that highlights young people making a difference in their community and in the world at large. This feature placed Delara, and the organization, in front of more than 6 million online readers.
Dr. Kimberly Lee • POPSUGAR
As health and beauty experts, our finger is always on the pulse of the latest trends! For our client, board-certified facial plastic & reconstructive surgeon Dr. Kimberly Lee, we secured inclusion on POPSUGAR. Here, Dr. Lee explains the benefits of lymphatic massages. This inclusion in POPSUGAR, was picked up internationally, placing Dr. Lee in front of more than 16.2 million readers combined.
Renuva • Marketing
As an innovative brand with the first and only off-the-shelf treatment for replacing age-related volume loss with a patient’s own fat, the Spotlight Marketing team worked vigorously on video production to direct and create training modules for our client, Renuva. The videos will be released on the website’s backend, which is geared towards elite aesthetic injectors.
Dr. Steven Williams • NewBeauty
As a result of our PR team’s strong media relationships, we secured this placement in NewBeauty’s digital platform for board-certified plastic & reconstructive surgeon Dr. Steven Williams. Here, Dr. Williams explains why the concept of ‘preventative’ plastic surgery is embraced by younger patients, placing him in front of 936,000 online readers.