Dr. Kimberly Lee • NewBeauty
The entire Spotlight team cultivates and nurtures relationships with multimedia journalists. The PR team secured an interview in NewBeauty’s video series “The Beauty Authority” for our client, board-certified facial plastic and reconstructive surgeon Dr. Kimberly Lee. In the article and video series, Dr. Lee explains how she helped save her patient Janine’s life by detecting and removing a cancerous tumor during a lower face and neck lift procedure after it was previously misdiagnosed as a fibroid. This inclusion reached more than 675,000 online readers and 316,000 YouTube subscribers.
POP Recovery Systems • Shape Magazine
The Spotlight PR team is thrilled to have helped secure a 2025 Beauty Award, for our client POP Recovery Systems — a patent-pending Recovery-as-a-Service (RaaS) solution for elective surgery patients — in Shape Magazine. POP wins in the treatment category of ‘Best Pre- and Post-Surgery Recovery System,’ further solidifying POP as an industry disruptor in the patient care space. This award placed the company in front of more than 1.9 million online readers.
Spotlight Group Agency • Marketing
As a full-service agency, we are proud to support our clients in various ways to help them achieve their objectives. Currently, the Spotlight marketing team is working on the creation and production of new demonstration videos for our client, Renuva. Renuva has been a Spotlight client for many years, and is the first and only off-the-shelf treatment that replaces age-related volume loss with a person’s own fat.
POP Recovery Systems • HuffPost
Due to our strong relationship with the media, we secured our client, POP Recovery Systems, an interview with HuffPost. POP (which stands for Patients Over Profit) Recovery Systems is a patent-pending and innovative multi-disciplinary approach to pre-and-post elective surgical patient care. In the article, registered dietician and lead nutritionist for POP, Melanie Crum, discusses how using AI for meal planning is beneficial. The article placed the company in front of more than 21.9 million online readers.