THIS WEEK IN THE SPOTLIGHT: APR 17, 2023



Trimly • Woman&Home

The Spotlight PR team understands the power of digital media. We secured an opportunity for renowned celebrity physician and founder of Trimly – a personalized weight-loss treatment – Dr. Thaïs Aliabadi in Woman&Home. In the article, Dr. Aliabadi discusses the many factors that contribute to burning fat when exercising, placing the brand in front of more than 3.9 million online readers.

 

Renuva • Marketing

We continually strive to support our clients in many ways to help them achieve their objectives and strengthen their brands. Our client, Renuva, is the first and only off-the-shelf treatment that replaces age-related volume loss with a person’s own fat. This week, the Spotlight marketing team coordinated and shot a series of Renuva demonstration videos, as well as a Renuva treatment video with the new face of the brand.

 

Dr. Kimberly Lee • InStyle

We pride ourselves on our ability to garner top-tier media interest for our clients. We secured our client, board-certified facial plastic & reconstructive surgeon Dr. Kimberly Lee, an inclusion in InStyle. Here, Dr. Lee is a part of the magazine’s list of skincare experts who reviewed the best moisturizers with SPF for 2023, placing her in front of more than 20.4 million readers. Yahoo! Lifestyle and Yahoo! New Zealand also picked up the article for an additional reach of 3.4 billion online readers.

 

Dr. Steven Williams • Popsugar

Our strong relationship with beauty writers secured an inclusion in Popsugar for our client, board-certified plastic & reconstructive surgeon Dr. Steven Williams. Here, Dr. Williams discusses the risks and realities of plastic surgery tourism, placing him in front of more than 13.1 million readers.