THIS WEEK IN THE SPOTLIGHT – MAY 29, 17



Dr. Ava Shamban • Allure

As a result of our PR team’s consistent outreach to major beauty publications, our client and celebrity dermatologist, Dr. Ava Shamban, was included on Allure Magazine’s website. Reaching more than 3.5 million readers, the article reviewed a sea kelp leaf sheet detox mask and interviewed Dr. Shamban about the benefits of the mask.

 

NUDESTIX • Byrdie’s Instagram

Our PR team’s strong relationships with beauty publications secured a mention for our client, NUDESTIX, on Byrdie Beauty’s Instagram feed. Reaching more than 267K followers, the Instagram post announced a giveaway contest that included their Editorial Director’s favorite beauty products, one of which is NUDESTIX’s ‘All Over Face Glow’ in the color Illumi-Naughty.

 

Dr. Ava Shamban • Hallmark Channel’s Home and Family TV Show

The Spotlight PR team is fiercely dedicated to consistent media outreach for our clients! Our efforts secured Dr. Ava Shamban an exclusive appearance on the Hallmark Channel’s Home and Family Show, which reached 9.3 million viewers when it aired. Our team was at Dr. Shamban’s practice (AVA MD) to tape the segment, where she explained how to remove brown spots from a patient’s hands.

 

NUDESTIX • Allure

We always make sure to get our clients in front of the all the top beauty publications and this week, our team secured a feature for the makeup brand, NUDESTIX, on Allure Magazine’s website. Reaching more than 3.5 million readers, the article discussed a variety of popular bronzing beauty products for the summer and included NUDESTIX’s ‘All Over Face Bronze + Glow’ as one of the bronzers to help readers achieve a natural glow.

 

Dr. Ava Shamban • The Doctors TV

The Spotlight team has a long-standing relationship with the producers of The Doctors TV, which was instrumental in securing another appearance on the show for our client, celebrity dermatologist Dr. Ava Shamban, that reached more than 2.3 million viewers. Co-host, Dr. Jennifer Berman spoke with Dr. Shamban about a new anti-aging skincare product.