Dr. William Kwan • InStyle.com
Our strong relationship with the media secured ethnic skincare expert Dr. William Kwan an inclusion on InStyle Magazine’s website, which reached more than 4.7 million readers. In the article, Dr. Kwan revealed the biggest complaint that readers have when applying sunscreen to darker skin tones.
Dr. Bill Dorfman • Well + Good
The Spotlight PR team secured our client, of over 8 years, celebrity cosmetic dentist Dr. Bill Dorfman, an inclusion on the lifestyle website, Well + Good. Reaching more than 1.2 million readers, Dr. Dorfman emphasized the importance of flossing your teeth every day.
Dr. William Kwan • Total Beauty
Due to our outreach to major beauty publications, ethnic skincare expert Dr. William Kwan was featured on, the beauty website, Total Beauty. Reaching more than 4.7 million readers, Dr. Kwan gave his recommendation on the most effective facial cleanser that won’t break the bank!
Dr. Ava Shamban • InStyle
As a result of our PR team’s determined efforts, celebrity dermatologist Dr. Ava Shamban was mentioned on InStyle Magazine’s website, which reached more than 4.7 million readers. In the article, InStyle turned to Dr. Shamban for her insight on glitter sunscreen.
Dr. William Kwan • Skincare.com
The Spotlight team secured features for ethnic skincare expert Dr. William Kwan on, the skin health website, Skincare.com – twice! Reaching more than 3.5 million readers each time, Dr. Kwan not only explained the difference between AHAs and BHAs but also gave his advice on why peptides should be used in your skincare routine.